Scenarios: Reporting & Healthchecks
Share your results with key stakeholers
Use HawkeAI's native reporting functionality to easily build and share reports. Take the workload of report creation off your team with customizable templates and scheduled sending.
Reporting & Healthchecks
Use notes to include key insights
Customize your template & select your metrics
Share KPIs and budget data
Getting to grips with the overview
While most of HawkeAI’s functionality is designed to ensure you stay informed about your performance and gives you the opportunity to find deeper insight into your data – you can make changes in your ad platforms from the dashboard.
Digital marketer preparing for a bi-weekly check at an agency
As a digital marketing specialist, bi-weekly check-ins with clients are a common and important part of your role. Keeping clients informed and updated on the progress of their marketing efforts is crucial in maintaining client satisfaction and trust. This guide will introduce you to HawkeAI, a tool that fits perfectly into your workflow when it comes to delivering valuable check-in reports. With HawkeAI, you can streamline the process of delivering check-ins and provide clients with accurate and informative updates.
Goal monitoring is a powerful feature that allows digital marketers to track their clients’ key performance indicators (KPIs) against established targets. This feature provides a comprehensive view of marketing progress, allowing marketers to make data-driven decisions and adjust their strategies as needed.
With goal monitoring, you can easily set targets for specific KPIs and monitor progress over time. Whether you’re tracking website traffic, conversion rates, or goal completions, goal monitoring provides a clear and simple way to measure success. This feature is an essential tool for any marketer looking to achieve their clients’ marketing goals.
The Reporting Summary feature of HawkeAI provides a comprehensive dashboard-like view of marketing and website performance. This feature allows users to quickly and easily monitor key metrics such as website traffic, conversion rates, and social goal completions, all in one convenient place.
With the Reporting Summary feature, marketing agencies can save time and streamline their reporting process. No more piecing together information from multiple sources – the Reporting Summary provides all the data you need in one place.
With Notes, users can add their own insights and commentary to the reporting data, providing a complete picture of marketing performance. Notes allows users to add context and highlight key points, making the data more actionable and easier to understand.
The Link feature allows clients to view the latest data and insights at any time, providing transparency and keeping everyone on the same page. The Scheduling feature ensures that clients receive regular updates on their marketing performance, helping to build trust and keep them informed.
One of the key features of Hawke AI is its ability to navigate through different views. The channel reporting page provides a comprehensive view of performance at the campaign level, giving users a deeper understanding of how their campaigns are performing. The Investigator tool, included within the channel reporting pages, allows users to see the relationship between key metrics, such as click-through rate and conversion rate. With this information, users can quickly identify areas that need optimization, enabling them to make data-driven decisions and drive growth.
Digital marketer preparing for a bi-weekly check as part of an in-house team
Hawke AI is the ultimate digital marketing tool for in-house marketers looking to take their performance to the next level. With bi-weekly check-ins, digital marketers can keep internal stakeholders such as digital marketing managers, directors, and senior leadership informed on their progress and ensure that everyone is on the same page. The Goal Monitoring feature enables marketers to track their performance against monthly goals, helping them identify areas for improvement and make data-driven decisions.
The Reporting Summary feature is what sets Hawke AI apart from the competition. Not only does it provide a comprehensive dashboard view of performance across multiple channels such as Google Ads, Facebook, and Google Analytics, but it also allows users to create a live dashboard link for stakeholders. This link provides real-time data and insights into the marketing performance, making it easier for stakeholders to stay informed and make decisions.
In addition to live dashboard links, Hawke AI also allows users to send scheduled reports through email. This makes it easy for digital marketers to share performance data with stakeholders, even if they’re not in the same location. The reports can be customized to show only the data that’s most important to the recipient, making it a powerful tool for digital marketing managers, directors, and senior leadership to make informed decisions.
One of the key features of Hawke AI is its ability to navigate through different views. The channel reporting page provides a comprehensive view of performance at the campaign level, giving users a deeper understanding of how their campaigns are performing. The Investigator tool, included within the channel reporting pages, allows users to see the relationship between key metrics, such as click-through rate and conversion rate. With this information, users can quickly identify areas that need optimization, enabling them to make data-driven decisions and drive growth.
Digital marketing preparing a monthly report for a client
As a digital marketing specialist, you know how important it is to provide your clients with regular, comprehensive updates on their marketing performance. Monthly reports are a crucial part of this process, and they need to be clear, insightful, and actionable.
HawkeAI fits perfectly into your workflow, making it easy to deliver comprehensive monthly reports to your clients. With HawkeAI, you’ll have access to a powerful suite of reporting tools, including goal monitoring, reporting summary with notes, and live link and scheduling capabilities.
With HawkeAI, you’ll be able to quickly and easily track your clients’ key performance indicators and provide them with a clear picture of their marketing performance. You’ll also be able to add your own insights and commentary, providing valuable context and actionable next steps.
And with the Monthly Insights feature, you’ll be able to provide your clients with even more valuable insights into their marketing performance. The Monthly Insights feature showcases changes in Google Analytics, Google Ads, and Facebook performance over multiple time periods. This allows you to see how your performance and campaign structure aligns against industry benchmarks, helping you to strategize better.
The Monthly Insights feature is an incredibly useful tool that can help you make data-driven decisions and achieve your marketing goals. It provides you with the information you need to understand what’s working and what’s not, and it helps you to see the big picture of your performance over time.
Testimonials
What brands think about Hawke AI's capabilities
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